Objective 
Create consumer-facing pages advertising an cutting-edge artificial intelligence based technology that would minimize false alerts on their personal home security cameras.
Solution
I created the consumer-facing marketing pages and defined the brand focusing on a family lifestyle — appealing to the target demographic of the middle class and the desire for safety and security. I also created the main software interface that would allow users to monitor all their separate cameras positioned on say the hallway, bedrooms, kitchen and so forth. A scrubber with time modifiers (day of the week, time, etc...) would allow one to review alerts. The alerts would allow video replays and allow users to review computer generated tags as well as ones created by the user. This technology relied on machine learning to teach the system to recognize family members, delivery persons and animals using computer vision.
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